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- W2487100714 abstract "The increasing importance of corporate social responsibility in recent years has been largely discussed, mainly as a part of business strategies to cope with growing environmental challenges. Discourses regarding corporate social responsibility intensified with the emergence of financial crisis. Many of these debates refer to the role CSR plays in society and reasons for a company to involve in supporting social causes in times of crisis." @default.
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- W2487100714 date "2011-04-18" @default.
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- W2487100714 title "Chapter 3 Corporate Social Responsibility and Marketing" @default.
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