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- W2488581908 abstract "This chapter discusses the transformation of the Victorian publishing industry between 1820 and 1880. The period saw an unprecedented expansion in the publication of fiction and in the formats of fiction. The novel was transformed from a genre which established publishers treated with extreme caution to the dominant literary form of the Victorian age. A mass market for fiction was created — a market in which there was a hierarchy of formats headed by the three-volume novel, which remained in production until 1894. The three-decker system was underpinned by a cascade of alternatives: monthly parts, magazine serials, and one-volume reprints ranging in price from 12s to 1s, and in a variety of sizes and bindings. These were the output of publishing houses which in the 1820s were small businesses dominated by an individual proprietors such as Archibald Constable, Henry Colburn, and William Blackwood. By the 1880s the firms that remained had become large commercial enterprises, some of which, like Macmillan, had opened offices in New York and had the British Empire in their sights as a new market." @default.
- W2488581908 created "2016-08-23" @default.
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- W2488581908 date "2011-11-03" @default.
- W2488581908 modified "2023-10-17" @default.
- W2488581908 title "The Publishing Industry" @default.
- W2488581908 doi "https://doi.org/10.1093/acprof:osobl/9780199560615.003.0001" @default.
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