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- W2488988 abstract "This research aims to describe and analysis consumer behaviour and engagement on Social Media regarding the three following categories: sportswear products, sportswear brands, and lifestyle related ..." @default.
- W2488988 created "2016-06-24" @default.
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- W2488988 date "2014-09-09" @default.
- W2488988 modified "2023-09-24" @default.
- W2488988 title "Consumer Engagement on Social Media : A Cross-Market Study About Consumer Behaviour Related To Sportswear Industry Online." @default.
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