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- W2492121880 abstract "Businesses operating in the modern business world arefaced with varying challenges; amongst which is the need to ensurethat they are performing their societal function of being responsiblein the society in which they operate. This responsibility to society isgenerally termed as corporate social responsibility. For many years,the practice of corporate social responsibility (CSR) was solelyphilanthropic, where organizations gave ‘charity’ or ‘alms’ to society,without any link to the organization’s mission and objectives.However, there has arisen a shift in the application of CSR from anact of philanthropy to a strategy with a business model engaged in byorganizations to create a win-win situation of performing theirsocietal obligation, whilst simultaneously performing their economicobligation. In more recent times, the term has moved from CSR tocreating shared value, which is simply corporate policies andpractices that enhance the competitiveness of a business organizationwhile simultaneously advancing social and economic conditions inthe communities in which the company operates. Creating sharedvalue has in more recent light found more meaning inunderdeveloped countries, faced with deep societal challenges thatbusinesses can solve whilst creating economic value. This study thusreviews literature on CSR, conceptualizing the shift to creatingshared value and finally viewing its potential significance in Africa’sdevelopment." @default.
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- W2492121880 date "2016-06-01" @default.
- W2492121880 modified "2023-09-27" @default.
- W2492121880 title "Creating Shared Value: A Paradigm Shift from Corporate Social Responsibility to Creating Shared Value" @default.
- W2492121880 doi "https://doi.org/10.5281/zenodo.1125873" @default.
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