Matches in SemOpenAlex for { <https://semopenalex.org/work/W2492420006> ?p ?o ?g. }
- W2492420006 endingPage "189" @default.
- W2492420006 startingPage "153" @default.
- W2492420006 abstract "Purpose – Extensive research in the area of consumer behavior has documented the “Country of Origin Effect,” which identifies country of origin as an important decision variable in evaluating products and services. Past research has mostly assumed that country of origin effect is driven by the performance of the products originating in that country. However, consumers can also form opinions about countries based on exposure to information that is unrelated to the product and may have roots in macro factors such as history, culture, and politics. These emotions, while extraneous to the product, can also influence product evaluations along with performance-related country information.Design/methodology/approach – This review examines research addressing both performance and emotional perceptions related to country of origin.Findings – This review presents an integrating framework termed “Nation Equity” to systematically understand and examine the influence of various dimensions of country of origin on consumer decision making." @default.
- W2492420006 created "2016-08-23" @default.
- W2492420006 creator A5009789875 @default.
- W2492420006 creator A5069554344 @default.
- W2492420006 creator A5082994449 @default.
- W2492420006 date "2013-01-01" @default.
- W2492420006 modified "2023-09-25" @default.
- W2492420006 title "Nation Equity: Integrating the Multiple Dimensions of Country of Origin Effects" @default.
- W2492420006 cites W1480324970 @default.
- W2492420006 cites W1490031062 @default.
- W2492420006 cites W1537503698 @default.
- W2492420006 cites W1547874365 @default.
- W2492420006 cites W1553955039 @default.
- W2492420006 cites W1577788740 @default.
- W2492420006 cites W1587358201 @default.
- W2492420006 cites W1963908039 @default.
- W2492420006 cites W1964754400 @default.
- W2492420006 cites W1965685537 @default.
- W2492420006 cites W1972618757 @default.
- W2492420006 cites W1972861098 @default.
- W2492420006 cites W1979831262 @default.
- W2492420006 cites W1986401712 @default.
- W2492420006 cites W1987802205 @default.
- W2492420006 cites W1988702704 @default.
- W2492420006 cites W1990642712 @default.
- W2492420006 cites W1994109717 @default.
- W2492420006 cites W1994796688 @default.
- W2492420006 cites W1997330308 @default.
- W2492420006 cites W1997437448 @default.
- W2492420006 cites W1998693659 @default.
- W2492420006 cites W1999524192 @default.
- W2492420006 cites W2002221159 @default.
- W2492420006 cites W2002675003 @default.
- W2492420006 cites W2003255980 @default.
- W2492420006 cites W2003592562 @default.
- W2492420006 cites W2007351293 @default.
- W2492420006 cites W2011168563 @default.
- W2492420006 cites W2012133959 @default.
- W2492420006 cites W2015460110 @default.
- W2492420006 cites W2018260474 @default.
- W2492420006 cites W2023689471 @default.
- W2492420006 cites W2028300002 @default.
- W2492420006 cites W2028728582 @default.
- W2492420006 cites W2031015132 @default.
- W2492420006 cites W2032179385 @default.
- W2492420006 cites W2033720939 @default.
- W2492420006 cites W2034814630 @default.
- W2492420006 cites W2035955181 @default.
- W2492420006 cites W2042291539 @default.
- W2492420006 cites W2048594004 @default.
- W2492420006 cites W2053638530 @default.
- W2492420006 cites W2054129995 @default.
- W2492420006 cites W2054790590 @default.
- W2492420006 cites W2057370634 @default.
- W2492420006 cites W2061695977 @default.
- W2492420006 cites W2062985742 @default.
- W2492420006 cites W2064128128 @default.
- W2492420006 cites W2073321884 @default.
- W2492420006 cites W2075610720 @default.
- W2492420006 cites W2078897463 @default.
- W2492420006 cites W2080393534 @default.
- W2492420006 cites W2082192234 @default.
- W2492420006 cites W2083128826 @default.
- W2492420006 cites W2084943825 @default.
- W2492420006 cites W2087988093 @default.
- W2492420006 cites W2091069417 @default.
- W2492420006 cites W2094655225 @default.
- W2492420006 cites W2112079022 @default.
- W2492420006 cites W2112472109 @default.
- W2492420006 cites W2113352630 @default.
- W2492420006 cites W2118827193 @default.
- W2492420006 cites W2120514099 @default.
- W2492420006 cites W2127980107 @default.
- W2492420006 cites W2129105917 @default.
- W2492420006 cites W2130995195 @default.
- W2492420006 cites W2147162505 @default.
- W2492420006 cites W2154486061 @default.
- W2492420006 cites W2156601055 @default.
- W2492420006 cites W2164483032 @default.
- W2492420006 cites W2172278760 @default.
- W2492420006 cites W2180112552 @default.
- W2492420006 cites W2195488909 @default.
- W2492420006 cites W2199727196 @default.
- W2492420006 cites W2275900982 @default.
- W2492420006 cites W2289134591 @default.
- W2492420006 cites W2314281331 @default.
- W2492420006 cites W2317216277 @default.
- W2492420006 cites W2330073540 @default.
- W2492420006 cites W2335623558 @default.
- W2492420006 cites W3121621623 @default.
- W2492420006 cites W3124438254 @default.
- W2492420006 cites W4231139281 @default.
- W2492420006 cites W4236768457 @default.
- W2492420006 cites W4239287933 @default.
- W2492420006 cites W4246106918 @default.
- W2492420006 cites W4246574177 @default.
- W2492420006 cites W4246682135 @default.
- W2492420006 cites W4249429619 @default.