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- W2499554075 abstract "The present study attempted to replicate Jensen and Rao’s (1988) study dealing with the purchase, preparation, and consumption of food items. Using data collected 10 years after their data, the present study partially confirmed their study in finding stable activity-related attitudes, behaviors, attitude-behavior relationships, and market segments. Also, the study demonstrated construct validity of the measurement instrument used by Jensen and Rao (1988). The findings have implications for both food marketers and retail/ consumer behavior researchers." @default.
- W2499554075 created "2016-08-23" @default.
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- W2499554075 date "2014-11-06" @default.
- W2499554075 modified "2023-09-27" @default.
- W2499554075 title "Customer Adaptations and Retailing: a Replication Study" @default.
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- W2499554075 doi "https://doi.org/10.1007/978-3-319-13248-8_89" @default.
- W2499554075 hasPublicationYear "2014" @default.
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