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• W2506135777 abstract "The term “fashion” triggers images of frivolous symbolic production with a particular impact on women, quite a world apart at first sight from high technology and mobile telephony that traditionally tend to be associated with science, rationality and masculinity. Surprisingly, we show in this paper that the field of mobile telephony has, for a number of years now, been impacted and significantly transformed by the transposition of fashion logics. We deconstruct the process of logic transposition, considering key moments and key actors, key modes and mechanisms. The comparison of multiple case studies within the mobile telephony industry also points to the limits of transposition and to varying degrees of hybridization and logic co-habitation. This process of logic transposition is, we argue, profoundly transforming the mobile telephony industry, bringing it closer, on many counts, to “cultural industries”. In the end, we draw a number of theoretical conclusions on logic transposition as an important mechanism of institutional change." @default.
• W2506135777 created "2016-08-23" @default.
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• W2506135777 date "2005-11-04" @default.
• W2506135777 modified "2023-10-16" @default.
• W2506135777 title "The Telecom Industry as Cultural Industry? The Transposition of Fashion Logics into the Field of Mobile Telephony" @default.
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• W2506135777 doi "https://doi.org/10.1016/s0733-558x(05)23002-1" @default.
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