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- W2506974885 abstract "Why do some companies succeed better than others? Here is the essential question of competitive strategy. Its answer is the Holy Grail of strategic management. CEOs, directors, managers, businesspeople, and consultants, in fact all those involved with the routine of organizations and their strategies, long for the answer to this question. Many academic papers and books have been already written attempting to unravel the enigma of competitive advantage. The answer does not come easily, however. If you are intrigued by this question, this book has something to tell you." @default.
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- W2506974885 date "2012-01-01" @default.
- W2506974885 modified "2023-09-24" @default.
- W2506974885 title "Introduction: A Model for Market Proactiveness" @default.
- W2506974885 doi "https://doi.org/10.1057/9780230363014_1" @default.
- W2506974885 hasPublicationYear "2012" @default.
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