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- W2507316274 abstract "Abstract Liking Ike begins by using Frank Gehry’s controversial design for the Eisenhower memorial in Washington, D.C., to argue that Ike’s relationship with celebrities should be part of our cultural memory. Not only was the general himself considered a glamour candidate, but Madison Avenue executives professionalized the role that athletes and entertainers played in his campaigns. This vision of Eisenhower challenges common perceptions about the rise of celebrity politics in the United States. After describing the increasing significance of advertising, television, and stardom in the 1950s, the Introduction explains that archival discoveries have made Eisenhower a surprisingly rich subject for a focused examination of politics and fame." @default.
- W2507316274 created "2016-09-16" @default.
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- W2507316274 date "2016-01-09" @default.
- W2507316274 modified "2023-10-18" @default.
- W2507316274 title "Eisenhower, Televised and Memorialized" @default.
- W2507316274 doi "https://doi.org/10.1093/acprof:oso/9780190278182.003.0001" @default.
- W2507316274 hasPublicationYear "2016" @default.
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