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- W2510632390 abstract "Thought-provoking and accessible in approach, this updated and expanded second edition of the Strategic Marketing for Beginners provides a user-friendly introduction to the subject, Taking a clear structural framework, it guides the reader through the subject's core elements. A flowing writing style combines with the use of illustrations and diagrams throughout the text to ensure the reader understands even the most complex of concepts. This succinct and enlightening overview is a required reading for advanced graduate-level students. We hope you find this book useful in shaping your future career. Feel free to send us your enquiries related to our publications to info@smpress.co.uk Science & Management Press of London" @default.
- W2510632390 created "2016-09-16" @default.
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- W2510632390 date "2015-07-05" @default.
- W2510632390 modified "2023-09-27" @default.
- W2510632390 title "Strategic Marketing for Beginners" @default.
- W2510632390 hasPublicationYear "2015" @default.
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