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• W2514912225 abstract "Plans and stories are two different ways of communicating about projects. Project plans are formalized descriptions, primarily supporting coordination. Project stories are accounts whose primary function is emotional appeal. Project stories influence the projects’ chances of success. Therefore project managers should not only be concerned with project plans, but also with project stories. In this paper we explore some basic principles for transforming project plans into appealing stories. We discuss what may happen to stories once they are released into public space. And we illustrate how the possibilities of telling favorable stories may have repercussions on the project planning." @default.
• W2514912225 created "2016-09-16" @default.
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• W2514912225 date "2006-01-01" @default.
• W2514912225 modified "2023-09-27" @default.
• W2514912225 title "STORYTELLING IN PROJECTS: TRANSFORMING PROJECT PLANS INTO STORIES" @default.
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• W2514912225 hasPublicationYear "2006" @default.
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