Matches in SemOpenAlex for { <https://semopenalex.org/work/W2515043875> ?p ?o ?g. }
- W2515043875 endingPage "840" @default.
- W2515043875 startingPage "821" @default.
- W2515043875 abstract "Purpose The purpose of this paper is to assess the impact of a global measure of internal marketing on bank employee job satisfaction and employee commitment to the bank. In addition, the authors assessed the subsequent impact of job satisfaction and employee commitment on employee-bank identification. The dual mediating role of job satisfaction and employee commitment in the internal marketing-employee bank identification relationship was also explored. Design/methodology/approach Using self-administered questionnaires, the authors collected data from a convenience sample of Saudi Arabian bank employees attending training at the Institute of Banking, Saudi Arabia. Structural equation modeling was used to assess the predicted structural relationships. Findings Internal marketing has highly significant positive effects on job satisfaction and employee commitment to the bank. These in turn influence employee bank identification. Internal marketing also impacts employee bank identification indirectly through its impact on both job satisfaction and employee commitment. Practical implications Bank management needs to take a holistic approach to internal marketing and ensure that they create an environment where employers will be satisfied and committed to the point that they will feel proud to be associated with the organization. Originality/value The study uses a global measure and provides evidence of the dual mediating effects of job satisfaction and employee commitment to the bank in the internal marketing-employee bank identification relationship. This evidence is unearthed in the Saudi Arabian banking sector, characterized by conventional and Islamic banks." @default.
- W2515043875 created "2016-09-16" @default.
- W2515043875 creator A5048659923 @default.
- W2515043875 creator A5060661983 @default.
- W2515043875 creator A5076978952 @default.
- W2515043875 date "2016-09-05" @default.
- W2515043875 modified "2023-10-01" @default.
- W2515043875 title "The roles of employee job satisfaction and organizational commitment in the internal marketing-employee bank identification relationship" @default.
- W2515043875 cites W1522413594 @default.
- W2515043875 cites W1812451874 @default.
- W2515043875 cites W1972186772 @default.
- W2515043875 cites W1975589234 @default.
- W2515043875 cites W1989526972 @default.
- W2515043875 cites W1992331736 @default.
- W2515043875 cites W1996514369 @default.
- W2515043875 cites W2008073538 @default.
- W2515043875 cites W2025687358 @default.
- W2515043875 cites W2032031326 @default.
- W2515043875 cites W2033003889 @default.
- W2515043875 cites W2033854988 @default.
- W2515043875 cites W2042201565 @default.
- W2515043875 cites W2044167869 @default.
- W2515043875 cites W2044603091 @default.
- W2515043875 cites W2048872755 @default.
- W2515043875 cites W2049611193 @default.
- W2515043875 cites W2051334491 @default.
- W2515043875 cites W2052122985 @default.
- W2515043875 cites W2053789017 @default.
- W2515043875 cites W2054482556 @default.
- W2515043875 cites W2056702251 @default.
- W2515043875 cites W2060740787 @default.
- W2515043875 cites W2064889128 @default.
- W2515043875 cites W2069212503 @default.
- W2515043875 cites W2071666535 @default.
- W2515043875 cites W2071836896 @default.
- W2515043875 cites W2073576108 @default.
- W2515043875 cites W2076041129 @default.
- W2515043875 cites W2076610225 @default.
- W2515043875 cites W2085123588 @default.
- W2515043875 cites W2122281343 @default.
- W2515043875 cites W2130835527 @default.
- W2515043875 cites W2142817685 @default.
- W2515043875 cites W2147607036 @default.
- W2515043875 cites W2148066986 @default.
- W2515043875 cites W2157209757 @default.
- W2515043875 cites W2159482149 @default.
- W2515043875 cites W2226415074 @default.
- W2515043875 cites W2493267581 @default.
- W2515043875 cites W3126088754 @default.
- W2515043875 cites W4233980193 @default.
- W2515043875 cites W4235678817 @default.
- W2515043875 cites W4244862599 @default.
- W2515043875 cites W4253727008 @default.
- W2515043875 doi "https://doi.org/10.1108/ijbm-06-2015-0097" @default.
- W2515043875 hasPublicationYear "2016" @default.
- W2515043875 type Work @default.
- W2515043875 sameAs 2515043875 @default.
- W2515043875 citedByCount "64" @default.
- W2515043875 countsByYear W25150438752017 @default.
- W2515043875 countsByYear W25150438752018 @default.
- W2515043875 countsByYear W25150438752019 @default.
- W2515043875 countsByYear W25150438752020 @default.
- W2515043875 countsByYear W25150438752021 @default.
- W2515043875 countsByYear W25150438752022 @default.
- W2515043875 countsByYear W25150438752023 @default.
- W2515043875 crossrefType "journal-article" @default.
- W2515043875 hasAuthorship W2515043875A5048659923 @default.
- W2515043875 hasAuthorship W2515043875A5060661983 @default.
- W2515043875 hasAuthorship W2515043875A5076978952 @default.
- W2515043875 hasConcept C116834253 @default.
- W2515043875 hasConcept C144133560 @default.
- W2515043875 hasConcept C162324750 @default.
- W2515043875 hasConcept C162853370 @default.
- W2515043875 hasConcept C17744445 @default.
- W2515043875 hasConcept C182021174 @default.
- W2515043875 hasConcept C187736073 @default.
- W2515043875 hasConcept C2718322 @default.
- W2515043875 hasConcept C2777153609 @default.
- W2515043875 hasConcept C39549134 @default.
- W2515043875 hasConcept C59822182 @default.
- W2515043875 hasConcept C83030740 @default.
- W2515043875 hasConcept C86803240 @default.
- W2515043875 hasConcept C99753626 @default.
- W2515043875 hasConceptScore W2515043875C116834253 @default.
- W2515043875 hasConceptScore W2515043875C144133560 @default.
- W2515043875 hasConceptScore W2515043875C162324750 @default.
- W2515043875 hasConceptScore W2515043875C162853370 @default.
- W2515043875 hasConceptScore W2515043875C17744445 @default.
- W2515043875 hasConceptScore W2515043875C182021174 @default.
- W2515043875 hasConceptScore W2515043875C187736073 @default.
- W2515043875 hasConceptScore W2515043875C2718322 @default.
- W2515043875 hasConceptScore W2515043875C2777153609 @default.
- W2515043875 hasConceptScore W2515043875C39549134 @default.
- W2515043875 hasConceptScore W2515043875C59822182 @default.
- W2515043875 hasConceptScore W2515043875C83030740 @default.
- W2515043875 hasConceptScore W2515043875C86803240 @default.
- W2515043875 hasConceptScore W2515043875C99753626 @default.
- W2515043875 hasIssue "6" @default.