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- W2531334650 abstract "This study examines mobile banking (m-banking) application usage in Finland by linking it with customer-bank relationship development. Specifically, we examine how usage is related to relationship commitment, overall satisfaction, intention to recommend the bank and future intentions to remain with the bank. A survey was used to collect data from experienced m-banking application users. In total, 273 valid responses were received. The results support the hypotheses and reveal that user satisfaction with m-banking application usage has a strong positive association with usage of m-banking applications. Usage, in turn, was positively related to all examined bank-customer relationship related variables. The results have both theoretical and practical implications for m-banking usage and its effects on bank-customer relationships." @default.
- W2531334650 created "2016-10-21" @default.
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- W2531334650 date "2016-10-17" @default.
- W2531334650 modified "2023-09-30" @default.
- W2531334650 title "The effects of mobile banking application user satisfaction and system usage on bank-customer relationships" @default.
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- W2531334650 doi "https://doi.org/10.1145/2994310.2994330" @default.
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