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- W2533990310 abstract "The Centers for Disease Control and Prevention, Association of Schools and Programs of Public Health, and the Council on Linkages Between Academia and Public Health Practice have emphasized the increasing need to train the public health workforce in social marketing. With only 21 U.S. academic institutions offering course work in social marketing and only four institutions offering degrees in social marketing there is a gap between what academic institutions are offering and these recommendations (Kelly, 2013 Kelly, K. J. (2013). Academic course offerings in social marketing: The beat continues. Social Marketing Quarterly, 19(4), 290–295. doi:10.1177/1524500413507825[Crossref] , [Google Scholar]). The successful application of social marketing in public health practice relies on academic institutions creating and promoting social marketing-related programs." @default.
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- W2533990310 date "2016-10-01" @default.
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- W2533990310 title "The case for workforce development in social marketing" @default.
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- W2533990310 doi "https://doi.org/10.1080/07359683.2016.1238263" @default.
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