Matches in SemOpenAlex for { <https://semopenalex.org/work/W254787765> ?p ?o ?g. }
Showing items 1 to 64 of
64
with 100 items per page.
- W254787765 abstract "Some important developments in the structure of the motor carrier industry that are likely to arise from regulatory reform are reviewed and likely changes in the marketing and corporate planning functions for motor carriers are examined. Motor carriers have traditionally been operation-oriented rather than marketing-oriented. However, many past formulas for success are not likely to prove successful in the future. In particular, corporate planning and marketing are likely to be far more prominent tools in future carrier management. A number of issues in competitive philosophy for motor carriers are examined and likely future trends are suggested. The role of maximization of market share as a competitive weapon, changes in corporate communication and responsibility, service concept versus the benefits of a full line of service alternatives to the shipper are considered. Some specific suggestions of motor carrier management to help ease the transition to the new environment, such as a marketing audit, are also examined. (Author)" @default.
- W254787765 created "2016-06-24" @default.
- W254787765 creator A5072608338 @default.
- W254787765 date "1981-01-01" @default.
- W254787765 modified "2023-09-26" @default.
- W254787765 title "IMPLICATIONS OF MOTOR CARRIER REGULATORY REFORM FOR CARRIER PLANNING AND MARKETING" @default.
- W254787765 hasPublicationYear "1981" @default.
- W254787765 type Work @default.
- W254787765 sameAs 254787765 @default.
- W254787765 citedByCount "0" @default.
- W254787765 crossrefType "journal-article" @default.
- W254787765 hasAuthorship W254787765A5072608338 @default.
- W254787765 hasConcept C121955636 @default.
- W254787765 hasConcept C127413603 @default.
- W254787765 hasConcept C144133560 @default.
- W254787765 hasConcept C146978453 @default.
- W254787765 hasConcept C162853370 @default.
- W254787765 hasConcept C17744445 @default.
- W254787765 hasConcept C192975520 @default.
- W254787765 hasConcept C199521495 @default.
- W254787765 hasConcept C2780378061 @default.
- W254787765 hasConcept C2991656707 @default.
- W254787765 hasConcept C39549134 @default.
- W254787765 hasConcept C52121051 @default.
- W254787765 hasConceptScore W254787765C121955636 @default.
- W254787765 hasConceptScore W254787765C127413603 @default.
- W254787765 hasConceptScore W254787765C144133560 @default.
- W254787765 hasConceptScore W254787765C146978453 @default.
- W254787765 hasConceptScore W254787765C162853370 @default.
- W254787765 hasConceptScore W254787765C17744445 @default.
- W254787765 hasConceptScore W254787765C192975520 @default.
- W254787765 hasConceptScore W254787765C199521495 @default.
- W254787765 hasConceptScore W254787765C2780378061 @default.
- W254787765 hasConceptScore W254787765C2991656707 @default.
- W254787765 hasConceptScore W254787765C39549134 @default.
- W254787765 hasConceptScore W254787765C52121051 @default.
- W254787765 hasIssue "804" @default.
- W254787765 hasLocation W2547877651 @default.
- W254787765 hasOpenAccess W254787765 @default.
- W254787765 hasPrimaryLocation W2547877651 @default.
- W254787765 hasRelatedWork W150461072 @default.
- W254787765 hasRelatedWork W1567599223 @default.
- W254787765 hasRelatedWork W1593574704 @default.
- W254787765 hasRelatedWork W1992346697 @default.
- W254787765 hasRelatedWork W2086256156 @default.
- W254787765 hasRelatedWork W2471689583 @default.
- W254787765 hasRelatedWork W266275838 @default.
- W254787765 hasRelatedWork W328665859 @default.
- W254787765 hasRelatedWork W40967174 @default.
- W254787765 hasRelatedWork W56841030 @default.
- W254787765 hasRelatedWork W570960184 @default.
- W254787765 hasRelatedWork W583135721 @default.
- W254787765 hasRelatedWork W619262017 @default.
- W254787765 hasRelatedWork W630898015 @default.
- W254787765 hasRelatedWork W634634449 @default.
- W254787765 hasRelatedWork W635782040 @default.
- W254787765 hasRelatedWork W639037243 @default.
- W254787765 hasRelatedWork W658243833 @default.
- W254787765 hasRelatedWork W790926857 @default.
- W254787765 hasRelatedWork W794568382 @default.
- W254787765 isParatext "false" @default.
- W254787765 isRetracted "false" @default.
- W254787765 magId "254787765" @default.
- W254787765 workType "article" @default.