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- W2554649961 abstract "Community empowerment and positive image are desired of the company’sCSR program. The purpose of this study was to analyze ( 1 ) the implementation ofcompany’s CSR communication PTPN V for community empowerment and building apositive image. ( 2 ) relationship among communication company’s CSR PTPN V withcommunity empowerment and corporate image. Research using quantitative and surveytechniques . The population in this study as many as 418 people . The sample in this studyas many as 250 people. Sampling in this study conducted proportional sampling . Theconclusions of this study is the implementation of CSR communication within the companyPTPN V for community empowerment and build a positive image is generally going well.Furthermore, there are very significant (p < 0.01) relationship among communicators,messages, channels with community empowerment and corporate image." @default.
- W2554649961 created "2016-11-30" @default.
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- W2554649961 date "2015-12-23" @default.
- W2554649961 modified "2023-09-27" @default.
- W2554649961 title "Komunikasi dalam CSR Perusahaan: Pemberdayaan Masyarakat dan Membangun Citra Positif" @default.
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- W2554649961 doi "https://doi.org/10.29313/mimbar.v31i2.1564" @default.
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