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• W2557827990 abstract "The Chinese hotel sector has experienced spectacular growth in recent years. Furthermore, it is expected that Chinese hotel chains will increase their presence abroad in the future. One of the key decisions in the internationalization process of hotel firms is the choice of entry mode into a foreign country. Many different factors influence this strategic decision. From a sample of 185 entries carried out by the largest Chinese hotel firms, this study analyses some of the main firm factors that might influence entry mode choice. The results support the relationship between the entry mode of Chinese hotel chains and firm size, previous international experience and asset intangibility." @default.
• W2557827990 created "2016-12-08" @default.
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• W2557827990 date "2016-09-21" @default.
• W2557827990 modified "2023-09-26" @default.
• W2557827990 title "Firm-specific factors and entry mode choice" @default.
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• W2557827990 doi "https://doi.org/10.5367/te.2016.0557" @default.
• W2557827990 hasPublicationYear "2016" @default.
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