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- W2569367564 abstract "The success of contemporary enterprise depends not only on its own ability to develop good product/service, to format adequate prices and its own offer make available to customers, already and on way of communication with aimed publicity. For management of contemporary it is great challenge to all business activities do in right way and to add value for what different stockholders are interested in. Successful directing is more and more based on interactive communication and the adopting of marketing communication system to new technologies. ." @default.
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- W2569367564 title "The impact of ICT on marketing communications system of a company" @default.
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