FRINK Linked Data Fragments server

Matches in SemOpenAlex for { <https://semopenalex.org/work/W2576878860> ?p ?o ?g. }

• W2576878860 endingPage "42" @default.
• W2576878860 startingPage "29" @default.
• W2576878860 abstract "Purpose While researchers have argued that multicultural marketplaces are conceptually different from other types of marketplaces, the marketing literature has only recently begun to develop multicultural perspective studies, and very little research has been done to examine intergroup complexities in consumption contexts (Demangeot et al. , 2015). The purpose of this study is to fill this research gap by developing and empirically testing a research model to examine the effects of socio-political constructs and intergroup-based emotional variables on consumer decisions to consume cross-ethnic products. Design/methodology/approach A questionnaire designed to assess the effects of socio-political constructs and intergroup-based emotional variables on consumer decisions to consume cross-ethnic products was developed and administered to 294 students at a Midwestern US university. The data were analysed using partial least squares structural equation modelling (PLS-SEM) techniques. Findings Results indicate that all path coefficients are significant. Social dominance, intergroup anxiety and intergroup experience were found to be important predictors of intergroup tolerance and, importantly, intergroup tolerance was found to significantly affect consumer attitude toward cross-ethnic products. Research limitations/implications In terms of limitations and future research implications, this research suffers from inherent limitations associated with self-reported survey research in a limited geographic region. Accordingly, study respondents may not be representative of consumers across the nation or the world, the respondents may not have understood the questions in the intended manner, and reported intentions may not reflect actual behaviour. This study was conducted among college students, but other target segments may have different intergroup experiences and perceptions of ethnic products. Practical implications Findings from this research suggest that firms offering ethnic products can increase crossover consumption appeal by implementing marketing communication programmes that integrate cultural forums and event tactics to promote positive intergroup experiences and tolerance among their multicultural customers. Social implications Regarding policy implications, public policymakers and social thinkers may use the findings of this study as a prism to better explicate intercultural dealings among multicultural consumers. The contention of this study about public policy implications is supported by Neal et al. ’s (2013) perspectives on how consumption situations can serve as a lens for explicating intergroup emotions in multicultural marketplaces. Originality/value This is one of only a few studies in marketing to assess the effects of socio-political constructs in a consumption context. This is the first known study to underscore the importance of intranational ethnic differences and assess the effects of socio-political and intergroup-based emotional variables on attitude to consume ethnic products, specifically." @default.
• W2576878860 created "2017-01-26" @default.
• W2576878860 creator A5079226140 @default.
• W2576878860 creator A5080198115 @default.
• W2576878860 date "2017-01-09" @default.
• W2576878860 modified "2023-09-25" @default.
• W2576878860 title "Effect of intergroup-based emotions on attitude towards cross-ethnic products" @default.
• W2576878860 cites W1966120870 @default.
• W2576878860 cites W1967279351 @default.
• W2576878860 cites W1979007288 @default.
• W2576878860 cites W1981295700 @default.
• W2576878860 cites W1988050849 @default.
• W2576878860 cites W1994984515 @default.
• W2576878860 cites W2012944310 @default.
• W2576878860 cites W2019176426 @default.
• W2576878860 cites W2019740050 @default.
• W2576878860 cites W2028079738 @default.
• W2576878860 cites W2048032237 @default.
• W2576878860 cites W2052604526 @default.
• W2576878860 cites W2057653344 @default.
• W2576878860 cites W2063210761 @default.
• W2576878860 cites W2066677051 @default.
• W2576878860 cites W2076002799 @default.
• W2576878860 cites W2085580018 @default.
• W2576878860 cites W2086516216 @default.
• W2576878860 cites W2090552804 @default.
• W2576878860 cites W2094732847 @default.
• W2576878860 cites W2096121852 @default.
• W2576878860 cites W2117064779 @default.
• W2576878860 cites W2123872288 @default.
• W2576878860 cites W2127709152 @default.
• W2576878860 cites W2140017384 @default.
• W2576878860 cites W2144354189 @default.
• W2576878860 cites W2154278276 @default.
• W2576878860 cites W2158215234 @default.
• W2576878860 cites W2162831287 @default.
• W2576878860 cites W2167547643 @default.
• W2576878860 cites W2170305683 @default.
• W2576878860 cites W2170639997 @default.
• W2576878860 cites W2334280375 @default.
• W2576878860 cites W4233666081 @default.
• W2576878860 cites W4235678817 @default.
• W2576878860 cites W4250594053 @default.
• W2576878860 cites W4252617606 @default.
• W2576878860 cites W4292811746 @default.
• W2576878860 doi "https://doi.org/10.1108/jcm-01-2015-1282" @default.
• W2576878860 hasPublicationYear "2017" @default.
• W2576878860 type Work @default.
• W2576878860 sameAs 2576878860 @default.
• W2576878860 citedByCount "7" @default.
• W2576878860 countsByYear W25768788602017 @default.
• W2576878860 countsByYear W25768788602019 @default.
• W2576878860 countsByYear W25768788602020 @default.
• W2576878860 countsByYear W25768788602021 @default.
• W2576878860 countsByYear W25768788602022 @default.
• W2576878860 countsByYear W25768788602023 @default.
• W2576878860 crossrefType "journal-article" @default.
• W2576878860 hasAuthorship W2576878860A5079226140 @default.
• W2576878860 hasAuthorship W2576878860A5080198115 @default.
• W2576878860 hasConcept C104317684 @default.
• W2576878860 hasConcept C105795698 @default.
• W2576878860 hasConcept C137403100 @default.
• W2576878860 hasConcept C144024400 @default.
• W2576878860 hasConcept C144133560 @default.
• W2576878860 hasConcept C151913843 @default.
• W2576878860 hasConcept C15744967 @default.
• W2576878860 hasConcept C162853370 @default.
• W2576878860 hasConcept C185592680 @default.
• W2576878860 hasConcept C19165224 @default.
• W2576878860 hasConcept C19417346 @default.
• W2576878860 hasConcept C23213687 @default.
• W2576878860 hasConcept C30772137 @default.
• W2576878860 hasConcept C33923547 @default.
• W2576878860 hasConcept C36289849 @default.
• W2576878860 hasConcept C542530943 @default.
• W2576878860 hasConcept C55493867 @default.
• W2576878860 hasConcept C71104824 @default.
• W2576878860 hasConcept C77805123 @default.
• W2576878860 hasConceptScore W2576878860C104317684 @default.
• W2576878860 hasConceptScore W2576878860C105795698 @default.
• W2576878860 hasConceptScore W2576878860C137403100 @default.
• W2576878860 hasConceptScore W2576878860C144024400 @default.
• W2576878860 hasConceptScore W2576878860C144133560 @default.
• W2576878860 hasConceptScore W2576878860C151913843 @default.
• W2576878860 hasConceptScore W2576878860C15744967 @default.
• W2576878860 hasConceptScore W2576878860C162853370 @default.
• W2576878860 hasConceptScore W2576878860C185592680 @default.
• W2576878860 hasConceptScore W2576878860C19165224 @default.
• W2576878860 hasConceptScore W2576878860C19417346 @default.
• W2576878860 hasConceptScore W2576878860C23213687 @default.
• W2576878860 hasConceptScore W2576878860C30772137 @default.
• W2576878860 hasConceptScore W2576878860C33923547 @default.
• W2576878860 hasConceptScore W2576878860C36289849 @default.
• W2576878860 hasConceptScore W2576878860C542530943 @default.
• W2576878860 hasConceptScore W2576878860C55493867 @default.
• W2576878860 hasConceptScore W2576878860C71104824 @default.
• W2576878860 hasConceptScore W2576878860C77805123 @default.
• W2576878860 hasIssue "1" @default.

• next