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- W2592604771 abstract "Advances in business process outsourcing and open innovation practices have made the choice of technology commercialization strategy increasingly relevant for technology-based new ventures. We investigate effects of intellectual property (IP)-based, product-based, and hybrid (both product and IP) commercialization strategies on internationalization propensity and intensity in technology-based new ventures. We find that new ventures adopting a product-based commercialization strategy are less likely to internationalize than those with hybrid or IP-based strategies. In addition, new ventures using IP-based commercialization strategies exhibit higher international intensity after foreign market entry than those with hybrid and product-based strategies. These findings provide novel insights into the dependence on external resources associated with different types of commercialization strategy." @default.
- W2592604771 created "2017-03-16" @default.
- W2592604771 creator A5021124470 @default.
- W2592604771 creator A5045807012 @default.
- W2592604771 creator A5073087540 @default.
- W2592604771 date "2017-05-01" @default.
- W2592604771 modified "2023-10-01" @default.
- W2592604771 title "Commercialization strategy and internationalization outcomes in technology-based new ventures" @default.
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- W2592604771 doi "https://doi.org/10.1016/j.jbusvent.2017.02.004" @default.
- W2592604771 hasPublicationYear "2017" @default.
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