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- W2594999104 abstract "Boeing and Airbus are contemplating entry into very-large-aircraft (VLA) markets. Both firms are convinced the market cannot support two players due to the extremely high R&D costs and the limited (and highly uncertain) state of demand. The key strategic issue is the uncertainty surrounding Boeing's development cost: to what extent would Boeing's experience with the 747 help it reduce the R&D cost of a new VLA prototype? The main point is that Boeing's strategic moves signal its private information, and that this eliminates any first-mover advantage Boeing might have had in this market. To introduce some of the strategic issues arising in natural monopoly industries in which the winner takes all, and focus on the issues of credible preemption and signaling." @default.
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- W2594999104 date "2017-01-20" @default.
- W2594999104 modified "2023-09-26" @default.
- W2594999104 title "Boeing and Airbus: Competitive Strategy in the Very-Large-Aircraft Market" @default.
- W2594999104 doi "https://doi.org/10.1108/case.kellogg.2016.000045" @default.
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