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- W2598433759 abstract "1. Introduction The view of language as a system of concepts grounded in metaphorical processes comes today under the general rubric of conceptual metaphor theory (CMT). Even though the term surfaced in the early 1980s, after the ground-breaking book by Lakoff and Johnson at the start of that decade (Lakoff and Johnson 1980), the theoretical notions that it embodies, and the insights it provides into verbal semiosis, have a long history behind them, starting in the ancient world and elaborate..." @default.
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- W2598433759 date "2013-12-31" @default.
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- W2598433759 title "A Note on the Notion of Metaform and Its Implications for Semiotics" @default.
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- W2598433759 doi "https://doi.org/10.4000/signata.1028" @default.
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