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- W2606544170 abstract "ABSTRACT Hospitality and tourism industry has a significant part to play in Malawi's economy. The industry has created jobs and contributes to foreign currency generation. In view of this importance a research was conducted from 250 hospitality and tourism establishments in Malawi to determine and evaluate any problems currently faced by the industry. The research identified that the industry is facing some impediments in physical infrastructure development, management, lack of ICT Technologies and marketing. The industry is also characterised with lack or insufficient related rules and policies, high bank interest rates, erratic electricity and high levels of corruption by government officials. The methodology for the research included the online questionnaire and telephone interviews to a sample of 250 participants. Only 194 participants responded to the questionnaire. The targeted group was managers and the owners of the hospitality and tourism business entities. The findings were analysed both qualitatively and quantitatively. It is believed that quantitative approach gives a lot of information and is easier to compile the data onto a chart or graph because of the numbers that are made available. On other hand qualitative techniques is easier to gain a better understanding of the research findings. KEYWORDS : Tourism Entrepreneurship, Tourism Challenges, Tourism Opportunity, management and ICT." @default.
- W2606544170 created "2017-04-28" @default.
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- W2606544170 date "2017-04-06" @default.
- W2606544170 modified "2023-09-25" @default.
- W2606544170 title "Hospitality and tourism challenges and opportunities: A case study of Hospitality and Tourism industry in Malawi" @default.
- W2606544170 hasPublicationYear "2017" @default.
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