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- W2618901982 abstract "The study aimed to evaluate opportunities for small businesses in the ecotourism and hospitality industries that could accelerate learning experiences and appreciation of the natural environment to attain environmentally and socio-culturally sustainable outcomes as well as financial viability. Ecotourism and nature tourism have grown 20%-30% per year, since the 1990’s and this growth is three times greater than the traditional tourism industry in 2004 (Cebu Province Official Website). Visitors spending have a significant impact on the local economy and job opportunities; thus, contributed to the local resident’s personal income and added jobs as well. This study suggests that tourism and ecotourism has significant potential in Daanbantayan. In order to give empirical support to this analysis, a literature review was done to identify ecotourism concepts and definitions and related information. Ecotourism development was also reviewed and identified ecotourism businesses, the characteristics and activities, and their needs and concerns through emailed link to a web site, first class mail, by phone and personal interview to 20 companies identified as ecotourism businesses of Daanbantayan. The data were treated using the statistical tools, the simple percentage and the weighted mean. As a summary, most companies identified as ecotourism companies are providing environmental education to their customers and committed to achieving sustainability goals. Yet, they are facing regulatory barriers and the lack of adequate financial capacity to grow. Ecotourism businesses face various kinds of barriers to provide their services and products, since companies are small and financial capacities to maintain and grow their businesses are low. The responding companies included the lack of support from the local government and neighborhoods. Recommendations were suggested like developing ecotourism education/awareness programs, creation of a strategic marketing program, and develop incentive programs." @default.
- W2618901982 created "2017-06-05" @default.
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- W2618901982 date "2017-02-19" @default.
- W2618901982 modified "2023-09-26" @default.
- W2618901982 title "Daanbantayan as Ecotourism Destination" @default.
- W2618901982 hasPublicationYear "2017" @default.
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