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W2726304829 abstract "Artificial Intelligence (AI) is a topic that is widely discussed about all around the globe. Increasingly, it gains more population in many firms because of its contribution to productivity and efficiency. However, less is said about possible drawbacks of using AI. This paper tries to deliver a better overview on both advantages and disadvantages of AI in the value creation process. In order to do so, it is necessary to find an answer to the question ‘Does Artificial Intelligence (AI) create or destroy value in supplier customer relationship?' There are lot of opportunities but also challenges for firms and customers in the use of AI in their products and services. There is no universal solution to each service situation, it is more dependent on the individual customer. Ultimately, the customer has to accept the value proposition. Therefore, AI is a perfect example of a technology that is applicable to the S-D Logic framework." @default.
W2726304829 created "2017-07-14" @default.
W2726304829 creator A5086752937 @default.
W2726304829 date "2017-01-01" @default.
W2726304829 modified "2023-09-27" @default.
W2726304829 title "Artificial Intelligence (AI): creates or destroys value in supplier customer relationships?" @default.
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