Matches in SemOpenAlex for { <https://semopenalex.org/work/W2736709215> ?p ?o ?g. }
Showing items 1 to 93 of
93
with 100 items per page.
- W2736709215 abstract "Objective – Based on Sheth’s (1983) integrative theory of patronage preference as the central theoretical framework, this paper examines religious influences on grocery shoppers’ behavioural intentions in Mauritius. Methodology/Technique – Using stratified random sampling method a 5 point-Likert scale questionnaire was administered. Data from the random sample of 409 grocery shoppers was obtained by a computer aided telephone interview. The sample consisted of 202 Hindus, 71 Muslims and 136 Catholics represent the religious proportion of the Mauritian population. Findings – Results indicate that religious commitment significantly influences store loyalty, and complaint intentions, but have no significant impact on price sensitivity. Religious affiliation was found to have an impact on complaint intentions only. Understanding how to attract more loyal customers should be an underlying strategy for store managers rather than focusing on short-term profits. Novelty – Future research should consider how religious commitment mediates self-congruity, trust, commitment and satisfaction and their influence on behavioural intentions. This research is limited as it only considers the behavioural intentions of grocery shoppers in Mauritius. These findings address the gap in the religion domain and shed light on the value of religiosity wherein the market is highly religious as a potential marketing segmentation tool when formulating marketing tactics and implementing marketing strategies. Type of Paper: Empirical." @default.
- W2736709215 created "2017-07-31" @default.
- W2736709215 creator A5009609002 @default.
- W2736709215 date "2016-10-23" @default.
- W2736709215 modified "2023-09-26" @default.
- W2736709215 title "The Influence of Religion on Grocery Shoppers’ Behavioural Intentions in Mauritius Supermarkets" @default.
- W2736709215 hasPublicationYear "2016" @default.
- W2736709215 type Work @default.
- W2736709215 sameAs 2736709215 @default.
- W2736709215 citedByCount "0" @default.
- W2736709215 crossrefType "posted-content" @default.
- W2736709215 hasAuthorship W2736709215A5009609002 @default.
- W2736709215 hasConcept C105776082 @default.
- W2736709215 hasConcept C105795698 @default.
- W2736709215 hasConcept C112698675 @default.
- W2736709215 hasConcept C136764020 @default.
- W2736709215 hasConcept C138496976 @default.
- W2736709215 hasConcept C144024400 @default.
- W2736709215 hasConcept C144133560 @default.
- W2736709215 hasConcept C149923435 @default.
- W2736709215 hasConcept C15744967 @default.
- W2736709215 hasConcept C162324750 @default.
- W2736709215 hasConcept C162853370 @default.
- W2736709215 hasConcept C175444787 @default.
- W2736709215 hasConcept C17744445 @default.
- W2736709215 hasConcept C185592680 @default.
- W2736709215 hasConcept C198531522 @default.
- W2736709215 hasConcept C199539241 @default.
- W2736709215 hasConcept C2776967331 @default.
- W2736709215 hasConcept C2779793952 @default.
- W2736709215 hasConcept C2780838233 @default.
- W2736709215 hasConcept C2781249084 @default.
- W2736709215 hasConcept C2908647359 @default.
- W2736709215 hasConcept C33923547 @default.
- W2736709215 hasConcept C41008148 @default.
- W2736709215 hasConcept C43617362 @default.
- W2736709215 hasConcept C49898467 @default.
- W2736709215 hasConcept C58033187 @default.
- W2736709215 hasConcept C77805123 @default.
- W2736709215 hasConceptScore W2736709215C105776082 @default.
- W2736709215 hasConceptScore W2736709215C105795698 @default.
- W2736709215 hasConceptScore W2736709215C112698675 @default.
- W2736709215 hasConceptScore W2736709215C136764020 @default.
- W2736709215 hasConceptScore W2736709215C138496976 @default.
- W2736709215 hasConceptScore W2736709215C144024400 @default.
- W2736709215 hasConceptScore W2736709215C144133560 @default.
- W2736709215 hasConceptScore W2736709215C149923435 @default.
- W2736709215 hasConceptScore W2736709215C15744967 @default.
- W2736709215 hasConceptScore W2736709215C162324750 @default.
- W2736709215 hasConceptScore W2736709215C162853370 @default.
- W2736709215 hasConceptScore W2736709215C175444787 @default.
- W2736709215 hasConceptScore W2736709215C17744445 @default.
- W2736709215 hasConceptScore W2736709215C185592680 @default.
- W2736709215 hasConceptScore W2736709215C198531522 @default.
- W2736709215 hasConceptScore W2736709215C199539241 @default.
- W2736709215 hasConceptScore W2736709215C2776967331 @default.
- W2736709215 hasConceptScore W2736709215C2779793952 @default.
- W2736709215 hasConceptScore W2736709215C2780838233 @default.
- W2736709215 hasConceptScore W2736709215C2781249084 @default.
- W2736709215 hasConceptScore W2736709215C2908647359 @default.
- W2736709215 hasConceptScore W2736709215C33923547 @default.
- W2736709215 hasConceptScore W2736709215C41008148 @default.
- W2736709215 hasConceptScore W2736709215C43617362 @default.
- W2736709215 hasConceptScore W2736709215C49898467 @default.
- W2736709215 hasConceptScore W2736709215C58033187 @default.
- W2736709215 hasConceptScore W2736709215C77805123 @default.
- W2736709215 hasLocation W27367092151 @default.
- W2736709215 hasOpenAccess W2736709215 @default.
- W2736709215 hasPrimaryLocation W27367092151 @default.
- W2736709215 hasRelatedWork W1533656127 @default.
- W2736709215 hasRelatedWork W1817494588 @default.
- W2736709215 hasRelatedWork W1988869413 @default.
- W2736709215 hasRelatedWork W2003594669 @default.
- W2736709215 hasRelatedWork W2006661816 @default.
- W2736709215 hasRelatedWork W2020701722 @default.
- W2736709215 hasRelatedWork W2037668897 @default.
- W2736709215 hasRelatedWork W2038723293 @default.
- W2736709215 hasRelatedWork W2104629177 @default.
- W2736709215 hasRelatedWork W2128847933 @default.
- W2736709215 hasRelatedWork W2294158322 @default.
- W2736709215 hasRelatedWork W2517477806 @default.
- W2736709215 hasRelatedWork W2754197540 @default.
- W2736709215 hasRelatedWork W2780465830 @default.
- W2736709215 hasRelatedWork W2891229266 @default.
- W2736709215 hasRelatedWork W2999932339 @default.
- W2736709215 hasRelatedWork W3121648267 @default.
- W2736709215 hasRelatedWork W3158773221 @default.
- W2736709215 hasRelatedWork W3163727483 @default.
- W2736709215 hasRelatedWork W3164460833 @default.
- W2736709215 isParatext "false" @default.
- W2736709215 isRetracted "false" @default.
- W2736709215 magId "2736709215" @default.
- W2736709215 workType "article" @default.