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- W2741303638 abstract "This paper focuses on the issue of franchise network control, taking into account the specific nature of this type of network, franchisors- and franchisees- motivation, and behavior as well as the different dimensions of the implemented control. An analysis of control within franchise networks is developed, underscoring various levers of control that are used and their evolution over time. Interview-based exploratory research was carried out among ten franchisees and franchisors. The findings seem to support the proposed representation. The paper makes proposals about franchise network levers of control (operations conformity control, effectiveness management control, and social control) and sets out a global pattern that includes various phases throughout the franchisor-franchisee relationship life cycle (prior to the commencement of exploitation, at operations start, during the exploitation stabilization stage, at the contract renewal, and after)." @default.
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- W2741303638 date "2011-01-01" @default.
- W2741303638 modified "2023-09-23" @default.
- W2741303638 title "Franchise Network Control" @default.
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