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- W2762985632 abstract "The aim of this study is to investigate what sets in motion the process that results in product innovations in rural micro-tourism firms. The point of departure is to place entrepreneurship as a process that precedes innovations. This approach enables the application of the opportunity-based perspective, on the study of 40 new tourism products. Data were collected through in-depth interviews with owner-managers of micro-tourism firms in rural Sweden. The focus of the analysis is on the formation of the entrepreneur–opportunity nexus. The findings suggest that in forming the nexus, three types of forces are at play: internal, supply chain dynamics and reaction to changes. The notion of triggering forces adds a new dimension to the study of entrepreneurial opportunities. The theoretical contribution of this paper to tourism research is twofold. First, it points at the generating moment as a step towards theorising innovations, and second, the findings contribute to the growing knowledge base about entrepreneurial behaviour in micro-tourism firms in rural areas. Finally, in a practical manner, the findings of this study should encourage tourism entrepreneurs to invest in exploring the value chain, regard tourists as sources of knowledge and be attentive to changes in circumstances." @default.
- W2762985632 created "2017-10-20" @default.
- W2762985632 creator A5030503271 @default.
- W2762985632 date "2017-10-05" @default.
- W2762985632 modified "2023-10-06" @default.
- W2762985632 title "The entrepreneur–opportunity nexus: discovering the forces that promote product innovations in rural micro-tourism firms" @default.
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- W2762985632 doi "https://doi.org/10.1080/15022250.2017.1383936" @default.
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