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- W2763180796 abstract "Bridging the gap between skills potential employers are seeking and skills graduates possess is relevant to Marketing Educators as they constantly search for strategies to improve the professional preparation they provide their undergraduate students. This research addresses this gap by providing one pedagogical strategy for use by educators. Researchers and Practitioners alike can benefit from and build on this research by continuing to search for and study additional strategies that may continue to bridge and eventually close the gap between skills sought and those possessed by students." @default.
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- W2763180796 date "2019-01-02" @default.
- W2763180796 modified "2023-09-26" @default.
- W2763180796 title "Pedagogical strategy to improve qualification alignment of students to the demands of potential employers" @default.
- W2763180796 cites W2593752443 @default.
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- W2763180796 doi "https://doi.org/10.1080/21639159.2019.1565414" @default.
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