Matches in SemOpenAlex for { <https://semopenalex.org/work/W2770959097> ?p ?o ?g. }
- W2770959097 endingPage "90" @default.
- W2770959097 startingPage "82" @default.
- W2770959097 abstract "Abstract In this research, we expand our understanding of how aesthetic products induce shoppers’ responses at the point of sale. We advance and test a more integrative approach in which not only the sensory evaluations of the aesthetic product, but also the shoppers’ personal goals affect their purchase responses. Study 1 uses a lab setting to reveal that shoppers’ sensory evaluations of a new apartment elicit feelings of attachment, which mediate the effect of the apartment's aesthetic features on shoppers’ purchase responses. Further, shoppers assess the extent to which the product will contribute to attaining personal goals, which moderates the effect of emotional attachment on purchase responses. Study 2 replicates these findings using a field-study approach. In contrast to prior research, our results show that affective processing is not the sole driver of shoppers’ responses to aesthetic products, as its effect is moderated by cognitive evaluations of whether social status and materialistic goals will be attained through the acquisition of the aesthetic product. We discuss how both retailers and manufacturers who market aesthetic products can benefit from appealing to the personal goals of their shoppers." @default.
- W2770959097 created "2017-12-04" @default.
- W2770959097 creator A5024358151 @default.
- W2770959097 creator A5055269574 @default.
- W2770959097 creator A5075569459 @default.
- W2770959097 creator A5091009515 @default.
- W2770959097 date "2018-01-01" @default.
- W2770959097 modified "2023-09-27" @default.
- W2770959097 title "Using the senses to evaluate aesthetic products at the point of sale: The moderating role of consumers’ goals" @default.
- W2770959097 cites W1515359670 @default.
- W2770959097 cites W1698465835 @default.
- W2770959097 cites W1749269198 @default.
- W2770959097 cites W1763653324 @default.
- W2770959097 cites W1892805440 @default.
- W2770959097 cites W1954108702 @default.
- W2770959097 cites W1970376664 @default.
- W2770959097 cites W1971766334 @default.
- W2770959097 cites W1979779001 @default.
- W2770959097 cites W1981335420 @default.
- W2770959097 cites W1985363405 @default.
- W2770959097 cites W1985419904 @default.
- W2770959097 cites W1988050849 @default.
- W2770959097 cites W1988075985 @default.
- W2770959097 cites W1991994073 @default.
- W2770959097 cites W1993309681 @default.
- W2770959097 cites W1999524192 @default.
- W2770959097 cites W2000561090 @default.
- W2770959097 cites W2001081021 @default.
- W2770959097 cites W2011013025 @default.
- W2770959097 cites W2016261870 @default.
- W2770959097 cites W2017800652 @default.
- W2770959097 cites W2020772471 @default.
- W2770959097 cites W2027206988 @default.
- W2770959097 cites W2028472794 @default.
- W2770959097 cites W2029365761 @default.
- W2770959097 cites W2030493238 @default.
- W2770959097 cites W2047438493 @default.
- W2770959097 cites W2053019816 @default.
- W2770959097 cites W2059974138 @default.
- W2770959097 cites W2060778001 @default.
- W2770959097 cites W2063470071 @default.
- W2770959097 cites W2066160371 @default.
- W2770959097 cites W2070828591 @default.
- W2770959097 cites W2071028072 @default.
- W2770959097 cites W2074950212 @default.
- W2770959097 cites W2076207589 @default.
- W2770959097 cites W2076389556 @default.
- W2770959097 cites W2082408133 @default.
- W2770959097 cites W2086670988 @default.
- W2770959097 cites W2090359536 @default.
- W2770959097 cites W2097526732 @default.
- W2770959097 cites W2100125622 @default.
- W2770959097 cites W2106096361 @default.
- W2770959097 cites W2113833762 @default.
- W2770959097 cites W2115217290 @default.
- W2770959097 cites W2121508931 @default.
- W2770959097 cites W2121794826 @default.
- W2770959097 cites W2122912498 @default.
- W2770959097 cites W2123376091 @default.
- W2770959097 cites W2128299237 @default.
- W2770959097 cites W2130995195 @default.
- W2770959097 cites W2133627277 @default.
- W2770959097 cites W2142842143 @default.
- W2770959097 cites W2149221485 @default.
- W2770959097 cites W2152941631 @default.
- W2770959097 cites W2155187511 @default.
- W2770959097 cites W2156808024 @default.
- W2770959097 cites W2158445849 @default.
- W2770959097 cites W2163403448 @default.
- W2770959097 cites W2165893707 @default.
- W2770959097 cites W2169090813 @default.
- W2770959097 cites W2399549003 @default.
- W2770959097 cites W2599969432 @default.
- W2770959097 cites W4253147299 @default.
- W2770959097 doi "https://doi.org/10.1016/j.jretconser.2017.09.008" @default.
- W2770959097 hasPublicationYear "2018" @default.
- W2770959097 type Work @default.
- W2770959097 sameAs 2770959097 @default.
- W2770959097 citedByCount "8" @default.
- W2770959097 countsByYear W27709590972018 @default.
- W2770959097 countsByYear W27709590972019 @default.
- W2770959097 countsByYear W27709590972020 @default.
- W2770959097 countsByYear W27709590972021 @default.
- W2770959097 countsByYear W27709590972022 @default.
- W2770959097 crossrefType "journal-article" @default.
- W2770959097 hasAuthorship W2770959097A5024358151 @default.
- W2770959097 hasAuthorship W2770959097A5055269574 @default.
- W2770959097 hasAuthorship W2770959097A5075569459 @default.
- W2770959097 hasAuthorship W2770959097A5091009515 @default.
- W2770959097 hasConcept C107038049 @default.
- W2770959097 hasConcept C112698675 @default.
- W2770959097 hasConcept C136764020 @default.
- W2770959097 hasConcept C142362112 @default.
- W2770959097 hasConcept C144133560 @default.
- W2770959097 hasConcept C162853370 @default.
- W2770959097 hasConcept C2524010 @default.
- W2770959097 hasConcept C28719098 @default.
- W2770959097 hasConcept C33923547 @default.