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- W2781565402 abstract "Manuscript type: Research paper.Research aim: This study aims to identify the persuasive strategiesapplied by Bangladeshi companies in disclosing poverty related corporatesocial responsibility (CSR) activities in their annual reports.Design/ Methodology/ Approach: This study applies the discourseanalysis as an approach in exploring the narratives of Bangladeshicompanies’ annual reports. It specifically focuses on the three classificationsof Aristotle’s rhetoric while explanations are also drawnfrom the impression management theory.Research findings: This study concludes that the disclosures of theBangladeshi companies’ CSR activities are rhetorical in nature. Theanalysis suggests that these companies try to portray themselves aspro-social and helpful towards the poor.Theoretical contribution/ Originality: Rather than focusing on‘what’ was disclosed (which is the objective of most prior studieson CSR reporting in Bangladesh), this study highlights ‘how’ thedisclosure was done. This study also focuses on a particular aspectwhich is poverty related and a linguistic analysis is used to performthe analysis which is unlike previous studies.Practitioner/ Policy implication: This study calls for the participationof regulators and stakeholders in introducing appropriate regulationsthat can ensure a ‘balanced’ disclosure of the companies’ CSRactivities so that stakeholders are not misled.Research limitation: The main limitation of this research is thatit focuses on only one kind of impression management strategies,namely rhetorical appeals.Keywords: Bangladesh, Corporate Social Reporting, DiscourseAnalysis, Poverty, Rhetoric.JEL Classification: I3, M14" @default.
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- W2781565402 date "2017-12-15" @default.
- W2781565402 modified "2023-09-23" @default.
- W2781565402 title "Rhetoric as a Form of Persuasion in Disclosing Poverty-Related CSR Activities in Corporate Disclosures: The Case of Bangladesh" @default.
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