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- W2790273864 abstract "This chapter revisits and considers the application of Web 2.0 technologies in contemporary business environments. Web 2.0 refers to a general category of internet technologies and content development that lean on the contributions of many individual users to create value. These technologies are characterized by rich media, a dynamic nature, social networking elements and distributed contributions. The chapter presents three major Web 2.0 archetypes: blogs, wikis and social networking sites. It concludes with a value-oriented framework designed to guide firms in the development of Web 2.0 initiatives." @default.
- W2790273864 created "2018-03-29" @default.
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- W2790273864 date "2018-01-01" @default.
- W2790273864 modified "2023-10-18" @default.
- W2790273864 title "Revisiting Web 2.0" @default.
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- W2790273864 doi "https://doi.org/10.4018/978-1-5225-2255-3.ch699" @default.
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