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- W2792691600 abstract "This study aims to explore consumer acceptance of a new functional fish burger using a qualitative approach based on four focus group discussions conducted in selected major Italian cities. Results show that the development of functional fish products may bypass fish consumption barriers, combining convenience and health benefits delivered by functional ingredients. The acceptance of new functional fish products seems to be influenced positively by the enrichment of functional ingredients naturally present in fish, particularly omega-3 fatty acids. Consumer acceptance of this new product is also influenced by the use of different nutritional and health claims. Implications for marketers and policy makers and insights for further research are discussed in the conclusions." @default.
- W2792691600 created "2018-03-29" @default.
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- W2792691600 date "2018-03-09" @default.
- W2792691600 modified "2023-09-25" @default.
- W2792691600 title "Insights for the Development of a Functional Fish Product: Drivers and Barriers, Acceptance, and Communication of Health Benefits" @default.
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- W2792691600 doi "https://doi.org/10.1080/10498850.2018.1447059" @default.
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