Matches in SemOpenAlex for { <https://semopenalex.org/work/W2801107614> ?p ?o ?g. }
- W2801107614 endingPage "87" @default.
- W2801107614 startingPage "71" @default.
- W2801107614 abstract "While mobile technologies have become pervasive, some consumers remain reluctant to accept, adopt and use them. Literature traditionally opposes the notions of ‘user' and ‘non-user' but recent developments show the boundary between these two concepts is very thin. The aim of this article is to review theoretical frameworks that are available for understanding such consumer attitudes and behaviours and to confront theoretical analysis with in-depth subjective investigation of a non-user, occasional user and heavy user, facing a set of different mobile media offers. The empirical analysis is conducted using Q-method. Results demonstrate similarities among users and non-users when considering their attitude towards different technologies, which opens opportunities for market consumer technologies to increase their penetration rate." @default.
- W2801107614 created "2018-05-17" @default.
- W2801107614 creator A5057803640 @default.
- W2801107614 creator A5087491636 @default.
- W2801107614 date "2018-07-01" @default.
- W2801107614 modified "2023-10-16" @default.
- W2801107614 title "Exploring the Similarities Between Users and Non-Users of Consumer Mobile Internet Services" @default.
- W2801107614 cites W1570850622 @default.
- W2801107614 cites W1587451402 @default.
- W2801107614 cites W1708393801 @default.
- W2801107614 cites W1963997431 @default.
- W2801107614 cites W1981576151 @default.
- W2801107614 cites W1989792223 @default.
- W2801107614 cites W2011009054 @default.
- W2801107614 cites W2013540490 @default.
- W2801107614 cites W2028184439 @default.
- W2801107614 cites W2028674112 @default.
- W2801107614 cites W2030527675 @default.
- W2801107614 cites W2033943395 @default.
- W2801107614 cites W2071162947 @default.
- W2801107614 cites W2075111741 @default.
- W2801107614 cites W2088062760 @default.
- W2801107614 cites W2089799694 @default.
- W2801107614 cites W2092730860 @default.
- W2801107614 cites W2093680229 @default.
- W2801107614 cites W2100379340 @default.
- W2801107614 cites W2101419153 @default.
- W2801107614 cites W2102567586 @default.
- W2801107614 cites W2108985975 @default.
- W2801107614 cites W2110506823 @default.
- W2801107614 cites W2115373648 @default.
- W2801107614 cites W2120115642 @default.
- W2801107614 cites W2125700060 @default.
- W2801107614 cites W2135617001 @default.
- W2801107614 cites W2140510106 @default.
- W2801107614 cites W2148999227 @default.
- W2801107614 cites W2151184850 @default.
- W2801107614 cites W2160252119 @default.
- W2801107614 cites W2163423082 @default.
- W2801107614 cites W2167485590 @default.
- W2801107614 cites W2169736278 @default.
- W2801107614 cites W2187771568 @default.
- W2801107614 cites W2188252537 @default.
- W2801107614 cites W2313210142 @default.
- W2801107614 cites W2333892408 @default.
- W2801107614 cites W2499718881 @default.
- W2801107614 cites W2509587690 @default.
- W2801107614 cites W3121175530 @default.
- W2801107614 cites W3125976894 @default.
- W2801107614 cites W4205545257 @default.
- W2801107614 cites W4312973857 @default.
- W2801107614 cites W4313195525 @default.
- W2801107614 doi "https://doi.org/10.4018/ijthi.2018070105" @default.
- W2801107614 hasPublicationYear "2018" @default.
- W2801107614 type Work @default.
- W2801107614 sameAs 2801107614 @default.
- W2801107614 citedByCount "3" @default.
- W2801107614 countsByYear W28011076142019 @default.
- W2801107614 countsByYear W28011076142021 @default.
- W2801107614 crossrefType "journal-article" @default.
- W2801107614 hasAuthorship W2801107614A5057803640 @default.
- W2801107614 hasAuthorship W2801107614A5087491636 @default.
- W2801107614 hasBestOaLocation W28011076143 @default.
- W2801107614 hasConcept C107457646 @default.
- W2801107614 hasConcept C108827166 @default.
- W2801107614 hasConcept C110875604 @default.
- W2801107614 hasConcept C112698675 @default.
- W2801107614 hasConcept C127413603 @default.
- W2801107614 hasConcept C136764020 @default.
- W2801107614 hasConcept C144133560 @default.
- W2801107614 hasConcept C162853370 @default.
- W2801107614 hasConcept C177264268 @default.
- W2801107614 hasConcept C186967261 @default.
- W2801107614 hasConcept C187320778 @default.
- W2801107614 hasConcept C199360897 @default.
- W2801107614 hasConcept C23213687 @default.
- W2801107614 hasConcept C2777347882 @default.
- W2801107614 hasConcept C2777648813 @default.
- W2801107614 hasConcept C2985706004 @default.
- W2801107614 hasConcept C2993265231 @default.
- W2801107614 hasConcept C41008148 @default.
- W2801107614 hasConcept C56739046 @default.
- W2801107614 hasConceptScore W2801107614C107457646 @default.
- W2801107614 hasConceptScore W2801107614C108827166 @default.
- W2801107614 hasConceptScore W2801107614C110875604 @default.
- W2801107614 hasConceptScore W2801107614C112698675 @default.
- W2801107614 hasConceptScore W2801107614C127413603 @default.
- W2801107614 hasConceptScore W2801107614C136764020 @default.
- W2801107614 hasConceptScore W2801107614C144133560 @default.
- W2801107614 hasConceptScore W2801107614C162853370 @default.
- W2801107614 hasConceptScore W2801107614C177264268 @default.
- W2801107614 hasConceptScore W2801107614C186967261 @default.
- W2801107614 hasConceptScore W2801107614C187320778 @default.
- W2801107614 hasConceptScore W2801107614C199360897 @default.
- W2801107614 hasConceptScore W2801107614C23213687 @default.
- W2801107614 hasConceptScore W2801107614C2777347882 @default.
- W2801107614 hasConceptScore W2801107614C2777648813 @default.
- W2801107614 hasConceptScore W2801107614C2985706004 @default.