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- W2804345871 abstract "The book addresses issues relating to market research applied to the sports business. It aims to cover both theory and practice, targeting students, academics and sports clubs and organisations." @default.
- W2804345871 created "2018-06-01" @default.
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- W2804345871 date "2018-05-14" @default.
- W2804345871 modified "2023-09-29" @default.
- W2804345871 title "Market Research Methods in the Sports Industry" @default.
- W2804345871 doi "https://doi.org/10.1108/9781787541917" @default.
- W2804345871 hasPublicationYear "2018" @default.
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