Matches in SemOpenAlex for { <https://semopenalex.org/work/W2809373654> ?p ?o ?g. }
Showing items 1 to 73 of
73
with 100 items per page.
- W2809373654 abstract "Aim. To substantiate the applied conditions and to develop the practical recommendations on the adaptation of modern innovative communication technologies, the ways of their improvement in the work of medical (pharmaceutical) representatives aimed at ensuring the effectiveness of their professional activities as the main representatives of personalized integration of pharmacy and business. Results. The article analyzes software products used in practice of medical (pharmaceutical) representatives. The functionality of modern software is definitely constantly increasing. The innovative changes in the marketing communication activities of medical (pharmaceutical) representatives under the influence of the development of information and communication technologies are demonstrated. Systematization of individual CRM-systems platforms, adapted to the work of medical (pharmaceutical) representatives and designed to manage all types of sales was carried out: from short orders to long-term corporate transactions, their practical application possibilities were viewed. The main tasks and tools of the automatic control system Absalon CRM are detailed. A sociological investigation was carried out, the results indicated an insufficient level of innovative communication introduction technologies in the marketing communication activities of medical (pharmaceutical) representatives. Conclusions. The introduction of modern innovative communication technologies in the activities of medical (pharmaceutical) representatives needs special financial support with the prospect of investment return and constant monitoring by the pharmaceutical companies and with the participation of practitioners and scientists in order to search for new electronic and software products, ascertaining them as innovative products of business-communicative technologies." @default.
- W2809373654 created "2018-06-29" @default.
- W2809373654 creator A5032455974 @default.
- W2809373654 date "2018-06-05" @default.
- W2809373654 modified "2023-09-26" @default.
- W2809373654 title "Practical aspects of innovative communication technologies use in the work of medical (pharmaceutical) representatives and the ways of their enhancement" @default.
- W2809373654 doi "https://doi.org/10.24959/uekj.18.9" @default.
- W2809373654 hasPublicationYear "2018" @default.
- W2809373654 type Work @default.
- W2809373654 sameAs 2809373654 @default.
- W2809373654 citedByCount "0" @default.
- W2809373654 crossrefType "journal-article" @default.
- W2809373654 hasAuthorship W2809373654A5032455974 @default.
- W2809373654 hasBestOaLocation W28093736541 @default.
- W2809373654 hasConcept C104863432 @default.
- W2809373654 hasConcept C110354214 @default.
- W2809373654 hasConcept C120665830 @default.
- W2809373654 hasConcept C121332964 @default.
- W2809373654 hasConcept C127413603 @default.
- W2809373654 hasConcept C139807058 @default.
- W2809373654 hasConcept C144133560 @default.
- W2809373654 hasConcept C18762648 @default.
- W2809373654 hasConcept C195094911 @default.
- W2809373654 hasConcept C2779652045 @default.
- W2809373654 hasConcept C41008148 @default.
- W2809373654 hasConcept C512399662 @default.
- W2809373654 hasConcept C56739046 @default.
- W2809373654 hasConcept C71924100 @default.
- W2809373654 hasConcept C78519656 @default.
- W2809373654 hasConcept C98274493 @default.
- W2809373654 hasConceptScore W2809373654C104863432 @default.
- W2809373654 hasConceptScore W2809373654C110354214 @default.
- W2809373654 hasConceptScore W2809373654C120665830 @default.
- W2809373654 hasConceptScore W2809373654C121332964 @default.
- W2809373654 hasConceptScore W2809373654C127413603 @default.
- W2809373654 hasConceptScore W2809373654C139807058 @default.
- W2809373654 hasConceptScore W2809373654C144133560 @default.
- W2809373654 hasConceptScore W2809373654C18762648 @default.
- W2809373654 hasConceptScore W2809373654C195094911 @default.
- W2809373654 hasConceptScore W2809373654C2779652045 @default.
- W2809373654 hasConceptScore W2809373654C41008148 @default.
- W2809373654 hasConceptScore W2809373654C512399662 @default.
- W2809373654 hasConceptScore W2809373654C56739046 @default.
- W2809373654 hasConceptScore W2809373654C71924100 @default.
- W2809373654 hasConceptScore W2809373654C78519656 @default.
- W2809373654 hasConceptScore W2809373654C98274493 @default.
- W2809373654 hasLocation W28093736541 @default.
- W2809373654 hasOpenAccess W2809373654 @default.
- W2809373654 hasPrimaryLocation W28093736541 @default.
- W2809373654 hasRelatedWork W1574258537 @default.
- W2809373654 hasRelatedWork W182711250 @default.
- W2809373654 hasRelatedWork W1982584444 @default.
- W2809373654 hasRelatedWork W2066952760 @default.
- W2809373654 hasRelatedWork W2102844378 @default.
- W2809373654 hasRelatedWork W2170619520 @default.
- W2809373654 hasRelatedWork W2406214713 @default.
- W2809373654 hasRelatedWork W2485570857 @default.
- W2809373654 hasRelatedWork W2560172103 @default.
- W2809373654 hasRelatedWork W2945879097 @default.
- W2809373654 hasRelatedWork W2949040120 @default.
- W2809373654 hasRelatedWork W295478793 @default.
- W2809373654 hasRelatedWork W2994788627 @default.
- W2809373654 hasRelatedWork W3026630018 @default.
- W2809373654 hasRelatedWork W3031261561 @default.
- W2809373654 hasRelatedWork W3137560307 @default.
- W2809373654 hasRelatedWork W3166564222 @default.
- W2809373654 hasRelatedWork W3168055605 @default.
- W2809373654 hasRelatedWork W597842421 @default.
- W2809373654 hasRelatedWork W2405194510 @default.
- W2809373654 isParatext "false" @default.
- W2809373654 isRetracted "false" @default.
- W2809373654 magId "2809373654" @default.
- W2809373654 workType "article" @default.