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• W2813305004 abstract "AbstractPop-up stores are retail solutions that suddenly appear and then disappear—whether days, weeks, or months later. Multiple brands have created pop-ups across a range of product categories in..." @default.
• W2813305004 created "2018-07-19" @default.
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• W2813305004 date "2018-07-01" @default.
• W2813305004 modified "2023-09-25" @default.
• W2813305004 title "Pop-ups, Ephemerality, and Consumer Experience: The Centrality of Buzz" @default.
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• W2813305004 doi "https://doi.org/10.1086/698434" @default.
• W2813305004 hasPublicationYear "2018" @default.
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