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- W288196674 abstract "How have green marketing practices failed to evolve over the past 20 years? Jacquelyn Ottman answers this and looks toward a future of eco-innovation for businesses." @default.
- W288196674 created "2016-06-24" @default.
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- W288196674 date "2008-01-01" @default.
- W288196674 modified "2023-09-26" @default.
- W288196674 title "Next-Generation Green Marketing: Beyond Billboards | Sustainability Marketing, The New Rules of Green Marketing Book | J. Ottman Consulting" @default.
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