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- W2888788448 abstract "In the last sixty years there has been an accumulative theoretical progress on communication research, in particular on the effects of media on people (Neuman & Guggenheim, 2011). However, little attention has been paid to the evolution of the perceived influence of media on people, except in the case of the third-person effect (Davison, 1983). By means of focus group method, this study shows how people is capable to reflect on media effects and suggest theorizations that can be linked to almost all of the media effects theories (Neuman and Guggenheim, 2011). We observe how critical perspectives about media manipulation persist across generations. We also demonstrate that people are aware of some of the variables that can moderate the influence of media on people. However, the study also shows that despite being capable of theorizing, people are not aware of their own biases, and the third-person effect. emerges spontaneously." @default.
- W2888788448 created "2018-09-07" @default.
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- W2888788448 date "2018-04-17" @default.
- W2888788448 modified "2023-09-29" @default.
- W2888788448 title "People on Media Effects. An Exploratory Study of People’s Theorization on the Influence of Mass Media" @default.
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- W2888788448 doi "https://doi.org/10.5209/esmp.59968" @default.
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