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• W2890469345 abstract "Conclusions about factors affecting software piracy are rarely consensual and often rely on student samples. In addition, the actual dilemma faced by software downloaders—whether to pay or not—received little attention in the past. In this paper, the authors suggest an explanation to the compensation dilemma facing software downloaders using the theory of cognitive dissonance. From a survey with more than 10,400 participants, researchers investigate a series of individual characteristics that can potentially differentiate three groups of software downloaders—groups defined by their respective online compensation behavior. One distinctive characteristic for each group of software downloaders is hypothesized and a predictive model is developed. Results suggest that always-paying downloaders are older and that erratic downloaders prefer quality products and engage in more online activities. Authors conclude with a discussion that includes several implications for the software industry." @default.
• W2890469345 created "2018-09-27" @default.
• W2890469345 creator A5005860101 @default.
• W2890469345 creator A5056074324 @default.
• W2890469345 date "2018-10-01" @default.
• W2890469345 modified "2023-09-27" @default.
• W2890469345 title "Online Compensation Behaviors From a Cognitive Dissonance Perspective" @default.
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• W2890469345 doi "https://doi.org/10.4018/ijebr.2018100103" @default.
• W2890469345 hasPublicationYear "2018" @default.
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