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- W2890903811 abstract "In the Spring of 2019, Museum het Prinsenhof Delft will present the Mojo Backstage exhibition, celebrating the 50th birthday of Mojo Concerts. In this exhibition, the visitor will learn about the developments Mojo has brought to the world of music, and experience what it is like to be at a festival. Over the years, festival food has become an increasingly important part of this experience. This thesis describes the process of designing an installation that lets the exhibition visitor experience the past and present of festival food. To obtain a thorough understanding of the context of the to be designed installation, different topics are researched. The company starring the exhibition is studied, and through talking to the museum’s stakeholders a better understanding of the exhibition and its intended visitors is gained. By combining literature with user interview insights, the different aspects that make up the festival (food) experience are identified, resulting in a festival food journey. Also, multisensory mindmaps are used as a way to gain valuable insights about the festival food experience, resulting in an overview of the various ways visitor’s senses are stimulated throughout each of the journey’s steps. Finally, a list of developments in festival food is compiled through online research and interviewing festival visitors and food stall employees. Utilizing various ideation methods, several concept directions are developed. By evaluating these through talking to the museum stakeholders and the intended target group, doing imaginary walkthroughs through the eyes of the different personas and testing them on the proposed interaction qualities and evaluation points, one concept direction is chosen to further develop. The design proposal utilizes a large printed festival floor, on which 7 piles of trash are displayed as a medium to convey the story of the previously identified developments in festival food. On the festival floor, several objects are placed to recreate the festival ambience. Also, speakers are placed throughout the exhibit playing a composed festival soundscape. At the high-peak tent food stall, the visitor can exchange their Mojo Backstage Coin (which they received when buying their museum ticket) for a Frietzak Vol Festival Voedsel: a bag holding several foods that represent today’s festival food offer, with an informative text printed on its inside. The concept is then assessed by performing several prototype user tests and an additional evaluation through the eyes of all personas. Also, feedback is gained from the stakeholders and the concept is tested against the evaluation points. Afterwards, several of the gained insights are used for a final iteration of the exhibit, and recommendations for further development steps are presented. Although the proposed concept needs further refinement before it can be placed in the exhibition, this project proves that several of its components are able to let the visitor experience the past and present of festival food." @default.
- W2890903811 created "2018-09-27" @default.
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- W2890903811 date "2018-01-01" @default.
- W2890903811 modified "2023-09-27" @default.
- W2890903811 title "The festival food experience: Recreating the festival food experience within Museum het Prinsenhof's Mojo Backstage exhibition." @default.
- W2890903811 hasPublicationYear "2018" @default.
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