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• W2891565319 startingPage "767" @default.
• W2891565319 abstract "Extant research demonstrates that luxury goods are beneficial signals that bestow upon individuals social benefits that range from positive evaluations to compliance. In contrast to this perspective, the current work explores the idea that luxury goods can carry significant negative social costs for actors. Across four experiments, the social cost of luxury is examined. Although individuals who display luxury goods are ascribed higher status, they can pay a hefty tax when it comes to warmth. The social costs of luxury consumption appear to be driven by impression management concerns rather than envy. Consequently, whether the consumption of luxury goods yields positive or negative social consequences for an actor critically depends both on whether status or warmth is relevant for a decision and observers’ own lay beliefs about luxury consumption. Overall, this work reveals the more complex psychology of individuals’ interpretation and response to actors’ use of luxury goods." @default.
• W2891565319 created "2018-09-27" @default.
• W2891565319 creator A5057956985 @default.
• W2891565319 creator A5064602622 @default.
• W2891565319 date "2018-09-22" @default.
• W2891565319 modified "2023-10-02" @default.
• W2891565319 title "The Dark Side of Luxury: Social Costs of Luxury Consumption" @default.
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• W2891565319 doi "https://doi.org/10.1177/0146167218796790" @default.
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• W2891565319 hasPublicationYear "2018" @default.
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