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- W2891594869 abstract "B2B marketing is one of the important research topics for medical marketing. The information system can help the marketing process achieve the service innovation, corporate social responsibility and business performance. This study establishes a business cooperative system. That mainly provides hospitals and medical material manufacturers to make with customized products and value creation. Physicians, sales and designers are able to involve the design of processes, communication and synchronization, this real-time specialization system provides the most suitable communication process and complies with information security regulations." @default.
- W2891594869 created "2018-09-27" @default.
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- W2891594869 date "2018-06-08" @default.
- W2891594869 modified "2023-10-06" @default.
- W2891594869 title "A Medical Co-Creation System Crafts B2B Marketing" @default.
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- W2891594869 doi "https://doi.org/10.1145/3239438.3239471" @default.
- W2891594869 hasPublicationYear "2018" @default.
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