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- W2891784635 abstract "Building a sport sponsorship profile is an important part in the marketing strategy today, as well as supporting the interest of a company by associating it with a specific activity, event, or ..." @default.
- W2891784635 created "2018-09-27" @default.
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- W2891784635 date "2008-01-01" @default.
- W2891784635 modified "2023-09-23" @default.
- W2891784635 title "Communicating a sport sponsorship profile internally : a case study describing a company active in the general dealer industry" @default.
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