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- W2892213286 abstract "Sport management has come a long way in the past 20 years. As a previously volunteerled sector even at upper echelons of the industry, the sport management environment has now evolved into a legitimate professional and commercial sector and continues to grow in size and scope in many nations throughout the world. The growth in broadcasting revenue and other commercial aspects of the industry have largely fuelled this more professionalised approach and this has undoubtedly had a trickle-down effect throughout all levels of sporting structures, from elite to community based sport. The industry has often been criticised for not staying on pace with developments in the traditional business sector such as adopting what may be considered to be best practice in those environments, but over the past decade we are seeing more and more sport based organisations align their operations with traditional business and management practices that has legitimised the sector further and has made it a respected and vibrant part of the global business and management environment. However, the uniqueness of sport, as an overall product, presents a number of challenges and complexities that must be overcome, such as the use of performance enhancing drugs in elite level sport, governance failures and challenges at almost all levels of the industry, specific strategic and marketing principles that must be applied, and the emergence of match fixing and other forms of unethical behaviour, to name a few. This book discusses the most important of these challenges as individual chapters and relies on the most up-to-date academic research in the field to provide insight and perhaps to illuminate a path of how such challenges can be addressed and overcome. As the opening section in this book, the current chapter attempts to provide a context for the current state of the sport management field while also highlighting what is to follow in the forthcoming chapters." @default.
- W2892213286 created "2018-09-27" @default.
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- W2892213286 date "2017-01-20" @default.
- W2892213286 modified "2023-09-23" @default.
- W2892213286 title "The new sport management environment" @default.
- W2892213286 doi "https://doi.org/10.4324/9781315657554-9" @default.
- W2892213286 hasPublicationYear "2017" @default.
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