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- W2892555689 abstract "Behavior coding is a method by which the overt verbal and/or nonverbal behaviors of respondents and interviewers are systematically and unobtrusively observed, coded, and analyzed. The key advantage of behavior coding is the fact that it is a relatively objective and unobtrusive methodology, one that is able to demonstrate how respondents, interviewers, and survey questions perform under conditions that closely approximate real interview situations. A relatively new innovation is the use of behavior coding specifically to investigate cultural variability in respondent behaviors during interviews. This chapter presents analyses designed to address the cross-cultural comparability of behavior codes. It provides some descriptive analyses designed to visually depict the reactions of respondents across multiple race, ethnic, and language groups when they are presented with imperfect survey questions that are designed to generate comprehension or mapping difficulties." @default.
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- W2892555689 date "2018-09-28" @default.
- W2892555689 modified "2023-10-18" @default.
- W2892555689 title "Examining the Comparability of Behavior Coding Across Cultures" @default.
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- W2892555689 doi "https://doi.org/10.1002/9781118884997.ch13" @default.
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