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• W2893836032 abstract "This paper is concerned with the optimal decision problems for a class of dynamic joint promotions in the distribution channel. Here, the evolution of brand goodwill is allowed to be influenced by ..." @default.
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• W2893836032 date "2018-01-01" @default.
• W2893836032 modified "2023-09-23" @default.
• W2893836032 title "A study of dynamic joint promotion strategies in the distribution channel" @default.
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• W2893836032 doi "https://doi.org/10.1080/21642583.2018.1518167" @default.
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