Matches in SemOpenAlex for { <https://semopenalex.org/work/W2896489657> ?p ?o ?g. }
Showing items 1 to 98 of
98
with 100 items per page.
- W2896489657 endingPage "12" @default.
- W2896489657 startingPage "3" @default.
- W2896489657 abstract "Purpose Business wargames represent an alternative approach to challenge organisations to uncover internal capabilities through competitive actions designed to counteract external threats and address strategic mismatches. Internal capabilities uncovered as a result of actions taken during a competitive wargame aims to replicate market conditions found in competitive industries. These outcomes are difficult to achieve using many popular strategy design methods. The purpose of this study is to examine the use of war game-style activities in formulating corporate strategy that incorporate the natural behaviors of the leadership team in creating strategic plans. Design/methodology/approach Using a case study from the banc assurance industry, the authors review a wargame process composed of two competing teams; the banc assurance organisation and an unincorporated joint venture between a banking institution and an insurance company. The goal of each entity was to develop strategy to improve both customer satisfaction and market share at the expense of each other given a finite set of resources. Success was judged using a simple set of metrics defined by both a consumer team and an independent umpire. Findings Consumers of financial services are price sensitive and highly brand loyal. Unwillingness to switch brands to a prevailing competitor or other emerging (Fintech) institution persists to a threshold of a price and/or value differential of 15 to 20 per cent. The results highlight potential deficiencies in the proposed banc assurance strategy through the observation of customer behaviours and inefficient resource use. Originality/value The wargame approach conducted in a realistic landscape revealed internal capabilities not otherwise evident. The impact of authentic human behaviours in setting business strategy was captured which is very difficult to replicate using more formal scenario analysis and planning." @default.
- W2896489657 created "2018-10-26" @default.
- W2896489657 creator A5029571452 @default.
- W2896489657 creator A5034899303 @default.
- W2896489657 creator A5058026114 @default.
- W2896489657 creator A5071115919 @default.
- W2896489657 date "2018-10-22" @default.
- W2896489657 modified "2023-09-26" @default.
- W2896489657 title "Strategy war games: how business can outperform the competition" @default.
- W2896489657 cites W2004613544 @default.
- W2896489657 cites W2064604583 @default.
- W2896489657 cites W2079375730 @default.
- W2896489657 cites W2140956556 @default.
- W2896489657 cites W2156261341 @default.
- W2896489657 cites W2166782403 @default.
- W2896489657 cites W2171862959 @default.
- W2896489657 cites W2172206048 @default.
- W2896489657 cites W2314501994 @default.
- W2896489657 cites W3124536214 @default.
- W2896489657 doi "https://doi.org/10.1108/jbs-11-2017-0154" @default.
- W2896489657 hasPublicationYear "2018" @default.
- W2896489657 type Work @default.
- W2896489657 sameAs 2896489657 @default.
- W2896489657 citedByCount "5" @default.
- W2896489657 countsByYear W28964896572021 @default.
- W2896489657 countsByYear W28964896572022 @default.
- W2896489657 crossrefType "journal-article" @default.
- W2896489657 hasAuthorship W2896489657A5029571452 @default.
- W2896489657 hasAuthorship W2896489657A5034899303 @default.
- W2896489657 hasAuthorship W2896489657A5058026114 @default.
- W2896489657 hasAuthorship W2896489657A5071115919 @default.
- W2896489657 hasConcept C11012388 @default.
- W2896489657 hasConcept C111919701 @default.
- W2896489657 hasConcept C119857082 @default.
- W2896489657 hasConcept C144133560 @default.
- W2896489657 hasConcept C16051113 @default.
- W2896489657 hasConcept C162853370 @default.
- W2896489657 hasConcept C177264268 @default.
- W2896489657 hasConcept C17744445 @default.
- W2896489657 hasConcept C18903297 @default.
- W2896489657 hasConcept C196276664 @default.
- W2896489657 hasConcept C199360897 @default.
- W2896489657 hasConcept C199539241 @default.
- W2896489657 hasConcept C206345919 @default.
- W2896489657 hasConcept C2776291640 @default.
- W2896489657 hasConcept C2776950860 @default.
- W2896489657 hasConcept C31258907 @default.
- W2896489657 hasConcept C40700 @default.
- W2896489657 hasConcept C41008148 @default.
- W2896489657 hasConcept C58546491 @default.
- W2896489657 hasConcept C86275758 @default.
- W2896489657 hasConcept C86803240 @default.
- W2896489657 hasConcept C91306197 @default.
- W2896489657 hasConcept C98045186 @default.
- W2896489657 hasConceptScore W2896489657C11012388 @default.
- W2896489657 hasConceptScore W2896489657C111919701 @default.
- W2896489657 hasConceptScore W2896489657C119857082 @default.
- W2896489657 hasConceptScore W2896489657C144133560 @default.
- W2896489657 hasConceptScore W2896489657C16051113 @default.
- W2896489657 hasConceptScore W2896489657C162853370 @default.
- W2896489657 hasConceptScore W2896489657C177264268 @default.
- W2896489657 hasConceptScore W2896489657C17744445 @default.
- W2896489657 hasConceptScore W2896489657C18903297 @default.
- W2896489657 hasConceptScore W2896489657C196276664 @default.
- W2896489657 hasConceptScore W2896489657C199360897 @default.
- W2896489657 hasConceptScore W2896489657C199539241 @default.
- W2896489657 hasConceptScore W2896489657C206345919 @default.
- W2896489657 hasConceptScore W2896489657C2776291640 @default.
- W2896489657 hasConceptScore W2896489657C2776950860 @default.
- W2896489657 hasConceptScore W2896489657C31258907 @default.
- W2896489657 hasConceptScore W2896489657C40700 @default.
- W2896489657 hasConceptScore W2896489657C41008148 @default.
- W2896489657 hasConceptScore W2896489657C58546491 @default.
- W2896489657 hasConceptScore W2896489657C86275758 @default.
- W2896489657 hasConceptScore W2896489657C86803240 @default.
- W2896489657 hasConceptScore W2896489657C91306197 @default.
- W2896489657 hasConceptScore W2896489657C98045186 @default.
- W2896489657 hasIssue "6" @default.
- W2896489657 hasLocation W28964896571 @default.
- W2896489657 hasOpenAccess W2896489657 @default.
- W2896489657 hasPrimaryLocation W28964896571 @default.
- W2896489657 hasRelatedWork W1641137035 @default.
- W2896489657 hasRelatedWork W2004849536 @default.
- W2896489657 hasRelatedWork W2011297452 @default.
- W2896489657 hasRelatedWork W2090532284 @default.
- W2896489657 hasRelatedWork W2157554205 @default.
- W2896489657 hasRelatedWork W2252253763 @default.
- W2896489657 hasRelatedWork W2370080943 @default.
- W2896489657 hasRelatedWork W3087820148 @default.
- W2896489657 hasRelatedWork W3124019064 @default.
- W2896489657 hasRelatedWork W4220984311 @default.
- W2896489657 hasVolume "39" @default.
- W2896489657 isParatext "false" @default.
- W2896489657 isRetracted "false" @default.
- W2896489657 magId "2896489657" @default.
- W2896489657 workType "article" @default.