Matches in SemOpenAlex for { <https://semopenalex.org/work/W2898846183> ?p ?o ?g. }
- W2898846183 endingPage "152" @default.
- W2898846183 startingPage "140" @default.
- W2898846183 abstract "In a world characterized by a significant evolution in wine consumption, Protected Designations of Origin (PDO) wines have constituted a valid strategy of marketing and competitiveness for producers. In 2014, the Consorzio Vino Chianti Classico created the Chianti Classico Gran Selezione DOCG (Denominazione di Origine Controllata e Garantita) to strengthen and expand the quality range of its productions. This is a new typology of Chianti Classico placed at the top of the quality production pyramid. The aim of this study is to verify whether the introduction of a higher-tier certification within a PDO denomination can represent an effective strategy to leverage brand value and strengthen the relationship between quality production and territory. With this purpose in mind, we performed a choice experiment on Italian wine consumers. A Latent Class Model allowed us to identify three distinct classes of consumers that differ in their preferences for price and PDO. Moreover, we performed a Chi-squared Automatic Interaction Detection technique and a Principal Component Factor Analysis for describing these classes according to consumers’ attitudes and personal characteristics. Our results show the existence of a segment that appreciates the introduction of the new label and therefore support the effectiveness of developing this strategy." @default.
- W2898846183 created "2018-11-09" @default.
- W2898846183 creator A5017068626 @default.
- W2898846183 creator A5033781952 @default.
- W2898846183 creator A5037315593 @default.
- W2898846183 creator A5050012514 @default.
- W2898846183 creator A5087623571 @default.
- W2898846183 date "2018-12-01" @default.
- W2898846183 modified "2023-10-18" @default.
- W2898846183 title "Reach for the stars: The impact on consumer preferences of introducing a new top-tier typology into a PDO wine" @default.
- W2898846183 cites W1571356345 @default.
- W2898846183 cites W1576209911 @default.
- W2898846183 cites W1586551430 @default.
- W2898846183 cites W1594037671 @default.
- W2898846183 cites W1612970566 @default.
- W2898846183 cites W1818211412 @default.
- W2898846183 cites W1903984502 @default.
- W2898846183 cites W1940051046 @default.
- W2898846183 cites W1973143117 @default.
- W2898846183 cites W1976333810 @default.
- W2898846183 cites W1978823811 @default.
- W2898846183 cites W1983084845 @default.
- W2898846183 cites W1986311482 @default.
- W2898846183 cites W1992610319 @default.
- W2898846183 cites W2002396731 @default.
- W2898846183 cites W2002450524 @default.
- W2898846183 cites W2003522562 @default.
- W2898846183 cites W2011023697 @default.
- W2898846183 cites W2018992725 @default.
- W2898846183 cites W2036339352 @default.
- W2898846183 cites W2037137140 @default.
- W2898846183 cites W2046279784 @default.
- W2898846183 cites W2053592165 @default.
- W2898846183 cites W2055691440 @default.
- W2898846183 cites W2060422595 @default.
- W2898846183 cites W2061580989 @default.
- W2898846183 cites W2063032996 @default.
- W2898846183 cites W2064043745 @default.
- W2898846183 cites W2064062304 @default.
- W2898846183 cites W2065541727 @default.
- W2898846183 cites W2070030175 @default.
- W2898846183 cites W2085318560 @default.
- W2898846183 cites W2085779318 @default.
- W2898846183 cites W2086440179 @default.
- W2898846183 cites W2086888884 @default.
- W2898846183 cites W2090367157 @default.
- W2898846183 cites W2110094311 @default.
- W2898846183 cites W2122504422 @default.
- W2898846183 cites W2127567651 @default.
- W2898846183 cites W2136438982 @default.
- W2898846183 cites W2136691649 @default.
- W2898846183 cites W2153476503 @default.
- W2898846183 cites W2154881397 @default.
- W2898846183 cites W2202746480 @default.
- W2898846183 cites W2285095765 @default.
- W2898846183 cites W2309385715 @default.
- W2898846183 cites W2312463034 @default.
- W2898846183 cites W2326982039 @default.
- W2898846183 cites W2566304438 @default.
- W2898846183 cites W2600823058 @default.
- W2898846183 cites W2613971887 @default.
- W2898846183 cites W2727326327 @default.
- W2898846183 cites W2758045135 @default.
- W2898846183 cites W2883416085 @default.
- W2898846183 cites W3122433681 @default.
- W2898846183 cites W3124228313 @default.
- W2898846183 cites W3125029170 @default.
- W2898846183 cites W4238559129 @default.
- W2898846183 cites W4238774588 @default.
- W2898846183 cites W932492608 @default.
- W2898846183 doi "https://doi.org/10.1016/j.wep.2018.09.001" @default.
- W2898846183 hasPublicationYear "2018" @default.
- W2898846183 type Work @default.
- W2898846183 sameAs 2898846183 @default.
- W2898846183 citedByCount "12" @default.
- W2898846183 countsByYear W28988461832019 @default.
- W2898846183 countsByYear W28988461832020 @default.
- W2898846183 countsByYear W28988461832021 @default.
- W2898846183 countsByYear W28988461832022 @default.
- W2898846183 countsByYear W28988461832023 @default.
- W2898846183 crossrefType "journal-article" @default.
- W2898846183 hasAuthorship W2898846183A5017068626 @default.
- W2898846183 hasAuthorship W2898846183A5033781952 @default.
- W2898846183 hasAuthorship W2898846183A5037315593 @default.
- W2898846183 hasAuthorship W2898846183A5050012514 @default.
- W2898846183 hasAuthorship W2898846183A5087623571 @default.
- W2898846183 hasBestOaLocation W28988461831 @default.
- W2898846183 hasConcept C105795698 @default.
- W2898846183 hasConcept C111472728 @default.
- W2898846183 hasConcept C112698675 @default.
- W2898846183 hasConcept C138885662 @default.
- W2898846183 hasConcept C144024400 @default.
- W2898846183 hasConcept C144133560 @default.
- W2898846183 hasConcept C153083717 @default.
- W2898846183 hasConcept C162324750 @default.
- W2898846183 hasConcept C162853370 @default.
- W2898846183 hasConcept C166957645 @default.
- W2898846183 hasConcept C175444787 @default.