Matches in SemOpenAlex for { <https://semopenalex.org/work/W2907515122> ?p ?o ?g. }
- W2907515122 abstract "The ultimate objective of the chapter is to provide a conceptualized model to showcase the differential effect of aging, religiosity, and cultural differences on consumers' emotions. Further, the downstream consequences of these antecedents (aging, religiosity, and cultural differences) on consumers' actual behavior in the market place are to be demonstrated. The mediating role of emotions in explicating the relationship between the proposed antecedents and consequences will serve as an integral part of the model to illustrate the underlying mechanism. The introduced model will provide both marketers and academicians with a clear understanding of major factors affecting consumer behavior and, importantly, the emotional mechanisms through which these factors exert differential impact on actual consumption behaviors." @default.
- W2907515122 created "2019-01-11" @default.
- W2907515122 creator A5024861542 @default.
- W2907515122 creator A5072002653 @default.
- W2907515122 date "2018-01-01" @default.
- W2907515122 modified "2023-09-27" @default.
- W2907515122 title "When Age, Religion, and Culture Matter" @default.
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- W2907515122 doi "https://doi.org/10.4018/978-1-5225-2727-5.ch015" @default.
- W2907515122 hasPublicationYear "2018" @default.
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